In formulations requiring whiteness and opacity, Titanium Dioxide (TiO₂) and Zinc Oxide (ZnO) are two commonly used materials. Both are white metal oxides with excellent light-reflecting properties and high stability, making them compatible with a wide range of substrates. However, their technical performance and application objectives differ significantly. This article provides a detailed comparison of TiO₂ and ZnO to help you select the most suitable material for your formulation.
OVERVIEW OF TiO₂ AND ZnO IN MATERIAL INDUSTRIES
Titanium Dioxide (TiO₂) is a white pigment renowned for its high refractive index, which delivers exceptional opacity and coverage. It is a preferred choice for achieving vivid whiteness in various applications. Zinc Oxide (ZnO), another inorganic white pigment, has a lower refractive index but offers bright whiteness and is valued for its skin-friendly and antibacterial properties. Both materials are insoluble in water, thermally stable, and compatible with systems such as paints, plastics, cosmetics, and rubber. However, when it comes to opacity, TiO₂ generally outperforms ZnO, making it particularly suitable for formulations requiring high coverage efficiency.
COMPARISON OF PHYSICAL AND OPTICAL PROPERTIES
TiO₂ boasts a refractive index of approximately 2.70, significantly higher than ZnO’s index of around 2.00. This higher refractive index enables TiO₂ to produce a deeper, cooler white tone and stronger light reflection in coatings. In contrast, ZnO provides a lighter, brighter white that may take on a slightly yellowish hue at higher concentrations.
In terms of particle size, commercial TiO₂ typically ranges from 200 to 300 nm, while ZnO particles are smaller, generally between 100 and 200 nm. The larger particle size of TiO₂ contributes to its superior scattering of light, enhancing opacity, while ZnO’s smaller particles make it ideal for applications requiring finer textures or specific functional properties.

PRACTICAL APPLICATIONS AND PERFORMANCE IN FORMULATIONS
TiO₂ in Paints and Plastics
In the paint and plastics industries, TiO₂ is the go-to choice for achieving high opacity, deep whiteness, and long-term color stability. It is widely used in water-based and oil-based paints, white plastic resins, and products requiring UV resistance, such as exterior coatings and engineering plastics. Its ability to provide excellent coverage with minimal material usage makes it cost-effective for high-performance applications. TiO₂’s robust optical stability ensures that products maintain their appearance under prolonged environmental exposure.

ZnO in Cosmetics and Functional Applications
ZnO excels in cosmetics due to its skin-friendly nature, safety, and physical sunscreen properties. It is commonly used in formulations requiring mildness, such as skincare products, where it also provides antibacterial and anti-mold benefits. In paints and simpler formulations, ZnO serves as a supplementary pigment for light whitening or functional enhancements, such as mold resistance. However, its lower opacity compared to TiO₂ limits its use in applications demanding high coverage.
In cosmetics, TiO₂ is also used but requires careful control of particle size to avoid concerns related to nanoparticles. ZnO’s smaller particle size and gentler profile make it a preferred choice for sunscreens and sensitive skin products.
WHEN TO CHOOSE TiO₂ VS. ZnO
Choosing TiO₂
Select TiO₂ for formulations requiring strong opacity, deep whiteness, and high optical durability. It is the optimal choice for exterior paints, engineering plastics, or systems where cost-efficiency is achieved through high performance. TiO₂’s ability to deliver consistent coverage with lower material quantities makes it ideal for demanding applications exposed to harsh environmental conditions.
Choosing ZnO
Opt for ZnO when prioritizing mildness, antibacterial properties, or natural UV protection. It is well-suited for cosmetics, interior paints, or formulations where aesthetic whiteness is needed without stringent durability requirements. ZnO’s functional benefits, such as mold resistance, make it valuable in specific niche applications.

CONCLUSION
Both TiO₂ and ZnO are valuable in formulations requiring whiteness, but each serves distinct purposes. TiO₂ excels in applications demanding high opacity and durability, while ZnO is better suited for formulations prioritizing skin safety, antibacterial properties, or cost-effective mild whitening. Substituting one for the other without evaluating performance in the specific substrate can lead to suboptimal results. Careful consideration of the formulation’s requirements is essential to ensure the chosen material aligns with the desired outcome.
If your business requires a reliable, high-quality supply of TiO₂ or ZnO with expert guidance, contact Vichem today for prompt support.
📞 Hotline: 0817 901 790
📧 Email: contact@vichem.vn
🔎 LinkedIn: Vichem JSC
🌐 Website: www.vichem.vn
📌 Facebook: Vichem JSC




